Mobile Interactive Technology (MIT), the operational technology business that is part of Mobile Interactive Group (MIG) is powering Orange UK’s ‘Bright Top Up’s’ an instant win programme for the Pay As You Go market, which launched on 30th April. read more

Mobile Interactive Technology (MIT), the operational technology business that is part of Mobile Interactive Group (MIG) has been selected by leading high street retailer Faith, to power SMS marketing to its opted in database of 50,000 customers. The deal will see Faith license MIDAS enabling the company to manage all its SMS mobile marketing activity in-house. read more

Mobile Interactive Technology (MIT) and 4th Screen Advertising, who are both part of Mobile Interactive Group(MIG), have combined their proprietary technology to offer the UK’s first premium Ad Insertion platform, allowing MIT’s messaging clients to monetise trailing ‘white space’ at the end of MT SMS messages. read more