User Generated Content
Benefits include:
- Increase brand awareness
- Closer interaction with customers
- Revenue generation through access charges or advertising
Uploading
JIGLU allows users to upload their content to your service in multiple formats via either the web and also the mobile handset. JIGLU is connected to SMS and MMS technologies which provide a wide range of uploading capabilities and formats.
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Display
Using the JIGLU web interface, you can distribute content in a number of different formats to different channels such as web or direct to the mobile handset. Mobile capabilities include MMS delivery or an SMS link to a mobile website.
Within the display a number of applications are available and more can be developed on demand. The core application is rating content which allows users to rate the content based on feedback or usage. Leader boards or related searches can then display the most popular or relevant content.
For large media campaigns, finalists are often shortlisted. A cross platform vote can be implemented enabling the public to vote for their favourites, results can then be counted and displayed across all relevant platforms.
Other technologies such as voice (calling in via a phone) and iTV (red button display on interactive TV) can be implemented as further upload and display mechanics.
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Domain Management
MIT can either map to your existing domain or provide domain management tools to support your UGC offering.
Additionally MIT can provide you with a complete solution including hosting on secure servers that allow high capacity traffic with a wide range of campaign management tools.
3rd Party Integration
JIGLU has the ability to integrate with 3rd party applications and other UGC services. MIT can take feeds from other sources and integrate these into your existing service or into the JIGLU platform.
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Production Services
MIT has an in house Production Services Team which can offer basic pre and post campaign moderation services. For large scale projects the outsourcing of moderation can be arranged. MIT Production Team can also provide services such as web design as well as technical implementation for web (HTML/Flash) and mobile (WAP/xHTML).
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Reporting
A comprehensive suite of reporting tools is provided to enable campaign analysis. Reporting options include:
- Unique user and session reporting
- Traffic breakdowns by page
- Upload breakdowns
- Download breakdowns
- Affiliate/Promotion breakdowns
Billing
MIT can provide billing services to your UGC offering through mobile payments by integrating MIGPay and the SMS Gateway into your UGC service. Events can be billed as a one off purchase or on a subscription based model.



